For the purpose of the Data Protection Act 1998 (the Act), we are the data controller.
Our nominated representative for the purpose of the Act is Debra Hart.
INFORMATION WE COLLECT FROM YOU We will collect and process the following data about you:
• Information you give us. This is information about you that you give us by filling in forms on our site, or by corresponding with us by phone, e-mail or otherwise. It includes information you provide when you register to use our site, search for a product, place an order on our site or enter a promotion or survey and when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number or financial and credit card information. • Information we collect about you. With regard to each of your visits to our site we will automatically collect the following information: • technical information, including [the Internet protocol (IP) address used to connect your computer to the Internet,] [your login information,] [browser type and version,] [time zone setting,] [browser plug-in types and versions,] [operating system and platform,] [OTHER]; • information about your visit, including [the full Uniform Resource Locators (URL),] [clickstream to, through and from our site (including date and time),] [products you viewed or searched for’] [page response times,] [download errors,] [length of visits to certain pages,] [page interaction information (such as scrolling, clicks, and mouse-overs),] [methods used to browse away from the page,] [OTHER] and any phone number used to call our customer service number. • Information we receive from other sources. This is information we receive about you if you use any of the other websites we operate or the other services we provide. We are working closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies). We will notify you when we receive information about you from them and the purposes for which we intend to use that information.
USES MADE OF THE INFORMATION We use information held about you in the following ways:
Information you give to us. We will use this information: • to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us; • if you have so consented by ticking the relevant box situated on the [order form], to provide you with information about other goods we offer that are similar to those that you have already purchased or enquired about; • [if you have so consented by ticking the relevant box situated on the [order form], to provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by [e-mail] with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer and you have so consented by ticking the relevant box situated on the [order form] we may permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. If you want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the [order form]]; • to notify you about changes to our terms; • to ensure that content from our site is presented in the most effective manner for you and for your computer. Information we collect about you. We will use this information: • to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes; • to improve our site to ensure that content is presented in the most effective manner for you and for your computer; • as part of our efforts to keep our site safe and secure; • [to measure or understand the effectiveness of advertising we serve to you and others, and where you have so permitted us, to deliver relevant advertising to you]; • [where you have so permitted us, to make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them]. Information we receive from other sources. We will combine this information with information you give to us and information we collect about you. We will use this information and the combined information for the purposes set out above (depending on the types of information we receive).
DISCLOSURE OF YOUR INFORMATION You agree that we have the right to share your personal information with:
• Selected third parties including: • business partners, suppliers and sub-contractors for the performance of any contract we enter into with you; • advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users (for example, we may inform them that 500 men aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target (for example, women in SW1). We may make use of the personal data we have collected from you to enable us to comply with our advertisers’ wishes by displaying their advertisement to that target audience; We will disclose your personal information to third parties:
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
You have the right to ask us not to process your personal data for marketing purposes when you order or subsequently. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at our address provided above or our e-mail address (email@example.com.) Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
ACCESS TO INFORMATION The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act.